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We're thrilled to introduce our new name Avail Media – a name that reflects our unwavering commitment to serving our clients' needs with integrity, innovation, and excellence.
Cupid's Marketing Arrow: Targeting Your Perfect Audience Remember the days when, as a kid, you'd dreamily jot down traits of your perfect person? Little did you know that as an adult, you'd find yourself…
Trends Affecting Media in 2024 The color of the year is Peach Fuzz, relaxation retreats are in, and possibly triggering skinny jeans are still out. While we won’t claim to be experts on fashion or…
End the Year with Clarity – Breaking Down Some Frequently Used Advertising Acronyms Have you ever sat in a meeting and felt like you were listening to another language? Were you too uncomfortable…
Media planning is the basis for any effective media campaign. It is when goals, target audience, timing, tactics, and budget are all decided on. A well-created media plan clearly answers the how, who,…